Work Experience

Pareto Intelligence

Product Analyst

September 2021 - Current

Chicago, IL

• Work with internal stakeholders to analyze business needs and align the product, data, and business roadmap to strategic goals
• Lead a cross-functional team of designers and developers through sprint planning and scrum ceremonies
• Create and edit Jira stories, tasks, and epics with thoughtful and appropriate details
• Maintain documentation both for software features and business rules using Confluence
• Proactively identify and communicate updates, changes, and additions needed to our products that come out of government regulations or other market forces
• Collaborate with designers using Figma and Confluence to translate requirements into visuals

Nextpoint Inc.

Product Designer

February 2017 - May 2020

Chicago, IL

• Created low fidelity wireframes, high fidelity wireframes, and/or prototypes for each development project based on the solution and scope. Creation and ideation using whiteboards, Balsamiq, Figma (previously Sketch), HTML & CSS
• Engaged with clients to receive feedback that influenced my design & development decisions
• Helped shape and scope solutions based on my knowledge of the application and the codebase, often acting as a liaison between internal and external stakeholders, developers, and QC
• Worked regularly with multiple functional teams including software development, product, client success, QC, and marketing
• Developed new features and improved upon existing features for Nextpoint’s web application using HTML5, CSS, Javascript, and Ruby on Rails
• Constantly strived to improve upon user experience and streamline the feel of Nextpoint’s web application by developing a style guide and reusable components

Nextpoint Inc.

Marketing Coordinator

February 2016 - February 2017

Chicago, IL

• Coordinated the design and implementation of email campaigns using Hubspot
• Managed marketing/client education campaigns for current Nextpoint clients, including training materials, sales sheets, email communication of software updates, drip campaigns, and in-app messaging
• Assisted the marketing manager in visualizing and reporting on trends in Nextpoint’s user and marketing data using Google Analytics
• Designed marketing materials for demos, presentations, or monthly events using Adobe Suite and Google Drive products

StartUp Institute

Technical Student

October 2015 - December 2015

Chicago, IL

• Selected from a competitive group of applicants to complete an eight week immersive program to prepare students for a career at a growing startup
• Completed Coursework in: SEO, SEM, Customer Segmentation, Content and Inbound Strategy, Wordpress, Mailchimp, Google Analytics, AdWords, A/B testing, SQL, Social Media and Community Management, HTML + CSS, Unbounce

VividSeats

Website Designer/Auditor

March 2014 - October 2015

Chicago, IL

• Developed seating maps for a variety of high conversion events utilizing HTML and Adobe Flash
• Conceptualized and designed graphics and visualizations for the website
• Produced final web ready digital artwork in support of site updates
• Researched, compiled, and managed critical event information for a high volume of rapidly changing live productions in the sports and entertainment industry

RC Romine & Associates

Marketing Project Coordinator/Contract Social Media Manager

October 2012 - December 2021

Chicago, IL

• Managed project workflow with Google Workspace products
• Created marketing materials for several different products using Adobe Creative Suite
• Managed and created content for Instagram, Facebook, and Twitter using Hootsuite and Canva
• Assisted in website layout, design, and maintenance through WordPress, HTML5, and CSS3
• Acted as the primary communication channel between printers and various clients
• Contributed to several rebranding campaigns

Events Plus

Graphic Designer/ Social Marketing Manager

January 2011 - August 2012

Chicago, IL

• Created marketing campaigns to aid in the promotion of community, non-profit, and corporate events
• Aided in planning, management, and running of events
• Development of marketing materials for over 20 different events using Adobe Creative Suite
• Design of business and event logos
• Construction and management of social media sites such as Facebook and Twitter
• Assisted in website layout, design, and maintenance through WordPress, HTML5, & CSS3
• Developed email campaigns with Constant Contact